BMW Driving ExperienceBMW M certified dealers
M Power World
BMW M4 DTM Champion Edition.
 Read now.

BMW M Track Days 2014.

Grand Prix Nürburgring Circuit.       

 Read now

Franciscus van Meel will take over as Chairman of the Board of Management of BMW M GmbH.
 Read now.

BMW Driving Experience.
BMW M Fascination Nordschleife.
Drive the BMW M4 Coupé on the Nürburgring Nordschleife.
 Read now.

BMW M Power Experience 2014.
 Read now.

Driving pleasure captured on film.
The BMW M235i Coupe at the
“Drift Mob” shoot in Cape Town.
 Read now.

Photomode Event.

BMW and PlayStation team up for a special Photomode Event.

 Read now.

BMW M4 Coupé ahead in the Touring Car Championships in the Swiss mountains.
 Read now.

Virtual race car.
The BMW Vision Gran Turismo.
 Read now.

30 Years of the M5.
The BMW M5 "30 Jahre M5" special model. Outstanding performance figures, exclusive design.
 Read now.

The BMW 5 celebrates its 30th anniversary.

Five generations.
And a surprise.

 Read now.

New BMW M App.
BMW M Laptimer App.
 Read now.


BMW M Track Days 2013.

 See now.

Competition Package.
Competition Package for
BMW M5 and BMW M6.
 Read now.

1 M Polo Shirt.
Exclusive BMW 1 M Coupé Polo Shirt.
For owners only.
 Read now.

Exclusive BMW 1 M Coupé Owner's Polo Shirt
27. Nov. 12


The BMW 1 Series M Coupé was only built 6309 times. This means that every owner is a member of a small, exclusive family - and in future these individuals will be able to recognise each other at events etc. more easily by wearing a special polo shirt.

The Manager Design M Automobiles, Pierre Leclercq has created a polo shirt which is to be made available exclusively to the owners of the BMW 1 Series M Coupé. He presents it in the video (see above).

Pierre Leclercq, Manager Design M Automobiles

You will find the link for ordering the polo shirt at the end of this article.

Owner's name embroidered on the left-hand sleeve (the example shows the name of the designer)

Each of the Exclusive BMW 1 M Coupé Owner's Polo Shirts is made especially for the owner. On the left-hand sleeve it e.g. bears the name of the owner and on the back it shows the characteristic front view of the BMW 1 Series M Coupé. Here again the owner can make an individual choice when ordering the polo shirt: the embroidery can be created in any one of the three car paint finishes available: orange, black or white.

Rear view of the Exclusive BMW 1 M Coupé Owner's Polo shirt - in orange, black or white according to preference. (Click on photo to enlarge).

Back embroidery in orange, black or white

Back embroidery detail

Katrin Pöttinger, head of typography and graphic design at the BMW Automobile Design Studio, collaborated with Pierre Leclercq to create the two labels on the collar and side seam of the Exclusive BMW 1 M Coupé Owner's Polo Shirt.

The front and back of the side label (left and centre), label sewn into collar (right).

On the front, the black Exclusive BMW 1 M Coupé Owner's Polo Shirt bears the equally elaborately embroidered hallmark M

M on the front of the Exclusive BMW 1M Owner's Polo Shirt

The high-quality polo shirt is made of a blend of 50% cotton and 50% synthetic fibre. This combination was selected since it provides excellent wear comfort, a lasting fit and colour fastness.

The following information is for owners of a BMW 1 Series M Coupé

The Exclusive BMW 1 M Coupé Owner's Polo Shirt is limited to one per vehicle.

When placing an order you must enter the complete 17-digit chassis number (VIN) of your BMW 1 Series M Coupé, which you will find in the vehicle documents or embossed in the engine compartment: please note down before placing your order online.

Chassis number (VIN) in the engine compartment of the BMW 1 Series M Coupé

Since each shirt is produced individually, delivery takes approx. twelve weeks and it is not possible to replace or return the shirt.

Example: Exclusive BMW 1 M Coupé Owner's Polo Shirt with orange back embroidery

The following table helps you choose the correct size in which to order the Exclusive BMW 1 M Coupé Owner's Shirt.


A: Half bust size (cm) 48 52 56 60 64 68 72 76 80 84
B: Length (cm) 67 70 73 76 79 81 82 83 84 85
One centimetre is equal to 0.395 inches.

The Exclusive BMW 1 M Coupé Owner's Polo Shirt costs EUR 89.- including VAT and shipping. It can only be ordered online on this website. Payment is also made online via our partner PayPal; various modes of payment are available (a PayPal account is not required for this purpose).

Your order is processed by our service provider ECS Excellent Computer Systems GmbH.


for German and Austrian BMW M Drivers.
E-Mail address or username*  
  Stay logged in on this computer  
 Register for the first time
(For German and Austrian BMW M Drivers)
* = required data  

Contact Technical notes Legal disclaimer / About Other BMW websites Modem/ISDN content